Posts from the ‘Industry Leader Perspective’ category

How to Build Your Brand with a Student Ambassador Program

Think that setting up a student ambassador program is just too tricky and complicated for your university recruiting team? It doesn’t have to be. Ashley Collins,…

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It Takes a Little Blood to Win the War For Talent

People often talk about the “war for talent,” but we’re not referring to actual bloodshed… are we? Well, the answer is yes, today we are—but not…

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A Few Lessons From GEICO’s Manager of National College Recruiting

GEICO knows a thing or two about recruiting top students. Every year this company hires more than 400 entry-level candidates AND makes it a priority to…

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Think You Know How Your Brand Measures Up On Campus? Think Again

Picture this: You’re at a campus career fair. Your booth is all set, you’ve got a perfectly poised pyramid of water bottles to hand out, you’re…

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5 College Recruiting Toxic Practices—And How to Avoid Them

Do you have your college recruiting down to a science? Beware the urge to turn everything into an exercise of going through the motions, especially any…

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How NetApp Invested in University Recruiting and Hired Top Students

Wondering what you can do to improve your on-campus recruiting efforts? You don’t have to start from scratch. Just take your cues from one of the…

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What GEICO Can Teach You About Giving Your Money Away

These days it’s hard to watch TV, listen to the radio, or surf the web without encountering a little green gecko with a British accent. Yep,…

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